Člověk v tísni (People in Need), 2015
Why give others more socks for Christmas when you can give them a donkey? That was the main message of the Skutečný dárek (Real Gift) campaign we prepared for the NGO Člověk v tísni (People in Need). Jan Budař and Martha Issová, ambassadors and long-time contributors to Člověk v tísni (People in Need), promote getting real gifts such as beehives, blackboards for schools or our main animal star – a donkey. Find out more about our campaign on our blog.
We have redesigned the website for the Člověk v tísni (People in Need) foundation, skutecnydarek.cz. The new design is clearer, and the portfolio of available gifts is easier to navigate. They can also decide on the homepage itself if they would like to contribute to a specific area (e.g. education, health) or contribute a specific amount.